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Supporting the sales team through events — STOICA

Raluca Apostol — Fri, 11 Apr 2025 09:29:30 GMT

A client in the B2B space offering leadership programs had its previous marketing person leave the team. The client had been looking to hire a full-time person with a broad range of skills, but their limited budget didn’t allow for a combination of senior-level experience and marketing skills.

A 6-month growth journey with FORT

Cristina Cozmenco — Thu, 03 Apr 2025 21:00:00 GMT

When FORT first approached us, they had a clear mission: to grow their presence and reach medium-sized businesses with their cybersecurity services. The goal was ambitious, but they were ready to invest in building brand awareness, generating leads, and creating a marketing engine that could support their sales team. We worked closely with them over the next six months to make this vision a reality.

Generating 50 leads/events for Bucharest International School of Management

Raluca Apostol — Tue, 11 Feb 2025 22:00:00 GMT

BISM is a business school offering Executive MBA and mini-MBA programs. It was seeking a new way to generate leads. Traditionally, referrals were a significant lead generation channel, complemented by leads from digital platforms after prospects viewed online ads.

Your event deserves more than a hashtag - what about an Event Social Media Takeover?

Cristina Cozmenco — Thu, 16 Jan 2025 22:00:00 GMT

(image source: Photo by Miguel Á. Padriñán: https://www.pexels.com/photo/close-up-shot-of-keys-on-a-red-surface-2882669/)

How to write persuasive content

Cristina Cozmenco — Thu, 16 Jan 2025 22:00:00 GMT

(image source: Photo by cottonbro studio: https://www.pexels.com/photo/person-using-a-laptop-5474299/)

How to generate quick content ideas

Cristina Cozmenco — Thu, 16 Jan 2025 22:00:00 GMT

We are living in a world full of content. Some is more meaningful, some is made to make you laugh, some is about giving you value in small, easy to digest bites. How do we still manage to generate quick content ideas, even when we don’t feel very inspired?

What did I learn about building purpose-driven communities that work?

Cristina Cozmenco — Wed, 20 Nov 2024 22:00:00 GMT

Hi, I’m Cristina, and, among other things, I write content at STOICA.

106 new leads and strong engagement during the webinar

Natalia Dărăbăneanu — Tue, 22 Oct 2024 21:00:00 GMT

FORT wanted to find new ways to attract and convert leads for its cybersecurity services. To help engage with new companies, we organised a webinar that brought in 106 new leads and had strong engagement during the online event.

What Disney taught me about marketing

Raluca Apostol — Sun, 20 Oct 2024 21:00:00 GMT

Although I’ve been watching Disney movies for the past 25 years, I didn’t think about how they relate to marketing until recently. And once you start to consider it, you realise there’s so much you can take from it. I know, this sounds crazy, but read on and you’ll see it makes so much sense!

Vlad Stoica: the creative man behind the pixel

Cristina Cozmenco — Tue, 08 Oct 2024 21:00:00 GMT

Meet Vlad, the Head of UI/UX at STOICA, who’s more than just a creative leader - a hands-on design pro with an eye for detail and a passion for collaboration.